Client Reporting

Updated October 26, 2025

Client Reporting

Client reporting is the process of collecting, organizing, and presenting data about the performance of social media activities to clients. This includes metrics such as engagement rates, follower growth, campaign effectiveness, and other key performance indicators (KPIs). The goal is to demonstrate the value and impact of social media efforts, ensuring transparency and helping clients make informed decisions about their strategies.

What should a client report include?

A good client report should include:

What tools can simplify client reporting?

Tools like Kontentino can generate automated reports with easy-to-digest metrics and visuals, saving time and ensuring accuracy.

How often should you send client reports?

This depends on the client’s preferences and project scope. Most commonly:

Frequently Asked Questions

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